Job Description:
Artificial Intelligence; Advanced Technology; The very best in patient care. With decades of expertise, RadNet is Leading Radiology Forward. With dynamic cross-training and advancement opportunities in a team-focused environment, the core of RadNet’s success is its people with the commitment to a better healthcare experience. When you join RadNet as a Social Media Specialist you will be joining a dedicated team of professionals who deliver quality, value, and access in the 21st century and align all stakeholders- patients, providers, payors, and regulators to achieve the best clinical outcomes.
You Will:
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Develop relevant content to reach target audience
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Engage with current audience/followers as well as attract new followers on all brand profiles and platforms
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Liaise with other members of the marketing and digital communications to maximize creativity and excellence in performance and delivery
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Assist the marketing team with campaigns, brainstorming, advertising, and creative development
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Build and execute social media strategies through competitive research, platform determination, benchmarking, messaging and audience identification and segmentation
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Engage in conversations wherever our brand is mentioned or where there is a comment on our brands platform such as Facebook, Instagram, LinkedIn, etc.
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Build a relationship between our brand and our audience by engaging with brand advocates and potential influencers
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Seek out online collaborating opportunities with local businesses, influencers, companies, and accounts with similar interests
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Conduct online advocacy and open stream for cross-promotions
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Work with physicians to collaborate on promotions and social media ad campaigns
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Monitor trends and benchmarks for measuring the impact of Social Media campaigns. Analyze, strategize, design, review and report on effectiveness of campaigns in an effort to maximize results
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Assist in select community marketing events to capture content and raise awareness of social media presence
If You Are:
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Passionate about patient care and exercise sound judgement and an ability to remain professional in all situations.
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You demonstrate effective and professional communication, interpersonal skills and respect with patients, guests & colleagues.
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You have a structured work-approach, understand complex problems and you are able to prioritize work in a fast-paced environment.
To Ensure Success in This Role, You Must Have:
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Four-year degree in Graphic Design, Communications, Marketing or related field.
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Ability to multi-task projects for all lines of business, meet tight deadlines and good interpersonal skills
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Strong creative, organizational, problem-solving and time-management skills
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Expert knowledge in graphic production process and utilize Adobe Creative Suite
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Experience with HTML, CMS, and motion graphics
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Ability to take projects from start to finish with minimal supervision.
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Ability to adapt and apply style guides creatively while upholding brand identify for RadNet, as well as our lines of business.
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Pay Range: USD $66,560.00 - USD $69,000.00 /Yr.