Join one of the fastest-growing companies in Tampa!
We are seeking a skilled and creative Video Content Marketing Specialist to join our marketing team.
Our customers use commercial equipment to customize all types of goods. T-shirts, Hats, Mugs, Guitars, Signs, Cheer, Dance and so much more. You will be joining a creative team to help educate and inspire business owners to choose our company for their commercial printing needs.
Our company focuses on providing quality equipment, excellent training, top-tier support and outstanding customer service. You will help spread that word with the rest of our experienced and stellar marketing team.
The ideal candidate will be responsible for creating and executing video content strategies that drive engagement, attract new customers, support the customer journey, and boost brand awareness.
Our team consists of industry professionals in all aspects of marketing, and we are looking for someone who wants to learn, grow, and show off their marketing talents. The ideal candidate is self-motivated, detail-oriented, and able to multi-task; experienced in a variety of marketing platforms and knowledgeable about marketing/social trends. This individual will play an important role in producing high-quality videos that support marketing efforts, enhance online presence, and drive engagement across various digital platforms and social channels.
Job Responsibilities:
- Plan and execute video projects from start to finish, including filming, scriptwriting, editing, and post-production activities.
- Manage video projects within assigned timelines, ensuring deadlines are met and resources are effectively allocated.
- Collaborate with the team to understand project objectives and deliver video content that aligns with brand guidelines and marketing strategies.
- Produce creative and engaging video content for various platforms, including websites, social media channels, video platforms, and other digital platforms.
- Utilize video editing software to edit and manipulate video content as needed.
- Stay up to date with industry trends and best practices, constantly researching new techniques and technologies to improve video production quality and stay ahead of competitors.
- Optimize videos for SEO and ensure they meet technical requirements for various platforms, including video sizes, formats, captions, and metadata.
- Monitor video performance metrics, such as views, engagement, and conversions, and provide insights and recommendations for future video content.
- Create and execute social media content for various platforms, researching trends to enhance current strategies.
- Propose innovative ideas and concepts for social media content and develop new social media strategies and campaigns.
- Follow brand standards when promoting ColDesi’s products and services.
Job Requirements/Qualifications:
- Bachelor’s degree in marketing, Communication, or a related field.
- 1-3 years of experience in a similar role, with a strong portfolio showcasing video production and editing skills.
- Hands-on experience in implementing marketing strategies with in-depth knowledge of video production techniques.
- Strong written and verbal communication skills with attention to detail.
- Ability to work effectively to meet deadlines, independently or in a team environment, and manage multiple projects simultaneously.
- Well-versed in social media account management, scheduling, and analytics-related tools across platforms such as Facebook, Instagram, and TikTok. Experience with Sprout Social is a plus.
- Creative thinking and problem-solving abilities, with the capacity to bring innovative ideas and concepts to marketing/video projects.
- Understanding of SEO best practices for marketing/video content and the ability to optimize videos to improve visibility and engagement.
- Familiarity with video analytics and tracking tools to measure video performance and make data-driven decisions.
- Ability to learn and adhere to ColDesi brand standards and divisional marketing practices.
Job Type: Full-time
Pay: $55,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
- No weekends
Experience:
- Marketing: 3 years (Required)
- Video: 3 years (Required)
Ability to Relocate:
- Tampa, FL 33611: Relocate before starting work (Required)
Work Location: In person