Barnett Home Decor is family owned, women-led manufacturer of latex foam cushions and textile home furnishings located in Macon, Georgia, USA. Our company has been a pioneer in sustainable manufacturing technologies, with a +130 year history of exceptional quality and a growing presence in the e-commerce home decor market.
Summary
Barnett is looking for a candidate with experience in ecommerce marketing, with duties which may include: paid digital advertising; product listing; copywriting, content and creatives development; social media management; SEO, and influencer marketing.
Primary Responsibilities and Duties
- Distribute content, social media posts, sales promotions, and advertising campaigns according to Content Calendar
- Assist with monitoring and reporting on paid digital advertising cam
- Create content such as product descriptions, video scripts, blog posts, advertising headlines
- Organize and maintain libraries of User Generated Content and advertising creatives
- Engage with customers and prospects to build communities & increase followers on social media channels
- Analyze trends in customer feedback and report to leadership
- Draft press releases and reach out to media outlets for PR and link building opportunities
- Assist with marketing seasonal promotions including sales and giveaways
- Manage influencer and affiliate marketing campaigns
- Develop content and creatives for Amazon A+ Content, Amazon Posts, and Amazon product videos
- Utilize tools such as SEMRUSH and HELIUM10 to assist with optimization of product detail pages
- Utilize tools such as Google Analytics & Google Search Console to analyze, monitor and report data
- Assist with SEO activities such as maintaining competitive & relevant meta titles & descriptions
- Assist with analysis of keyword semantics, intent, volume, and competitiveness
- Develop infographics, sales announcements, and social media graphics with tools such as CANVA, ADOBE CC, or FIGMA
Qualifications and Skills
Successful candidates will demonstrate both creativity and analytical thinking, with strong written and verbal communication skills, attention to detail, basic to intermediate spreadsheet skills, and ability to discern design quality and taste level. Knowledge of home decor and textiles is a plus. Previous experience in digital marketing and ecommerce is required. Channel Experience with Amazon, Shopify, Google Ads, Pinterest, Instagram and Facebook strongly preferred.
Job Type: Full-time
Pay: $13.00 - $22.00 per hour
Benefits:
- Employee assistance program
- Employee discount
- Paid time off
Schedule:
- 10 hour shift
- 8 hour shift
- Monday to Friday
- Weekends as needed
Experience:
- Social media marketing: 1 year (Required)
- Digital Advertising: 1 year (Preferred)
- Content creation: 1 year (Preferred)
Ability to Commute:
- Macon, GA 31204 (Required)
Ability to Relocate:
- Macon, GA 31204: Relocate before starting work (Required)
Work Location: Hybrid remote in Macon, GA 31204