West Buy Media is a leading social e-commerce company dedicated to helping clients achieve brand promotion and sales growth through influencer marketing. We facilitate collaborations between influencers and businesses through short videos, live streams, influencer-generated content, and ad placements, creating a win-win situation for both parties. We are currently seeking a passionate and creative Influencer Community Manager to join our team and help us make a significant market impact.
**Job Description:**
We are looking for an experienced Influencer Community Manager with strong influencer recruitment skills to plan and execute influencer marketing projects, and manage both online and offline influencer communities. This role will work closely with the marketing team to ensure that community management strategies align with the company’s brand positioning and market strategy.
**Responsibilities:**
1. **Plan and Execute Influencer Marketing Projects**: Develop and implement influencer collaboration plans to increase brand awareness and product sales.
2. **Manage Influencer Community**: Build and maintain the influencer community, regularly organizing online and offline activities to enhance interaction and cohesion among influencers.
3. **Recruit and Identify Influencers**: Identify and invite influencers that align with the brand’s positioning to join the community, expanding the community’s size and influence.
4. **Social Media Management**: Develop social media content strategies to ensure influencer content aligns with the brand image and enhances follower interaction and engagement.
5. **Plan Community Activities**: Regularly plan and execute community activities to ensure innovation and attractiveness, enhancing community activity levels.
6. **Monitor and Analyze Performance**: Track and analyze the effectiveness of influencer collaborations and community activities, using data-driven insights to optimize strategies continuously.
7. **Industry Trend Monitoring**: Stay updated with industry trends and competitor strategies to continually improve the company’s community management level.
8. **Internal Coordination**: Coordinate resources from internal teams (such as marketing, sales, and customer service) to ensure smooth execution of influencer collaborations and community activities.
**Requirements:**
1. **Education**: Bachelor’s degree or higher in Marketing, Advertising, Communications, or related fields.
2. **Experience**: At least 2 years of experience in influencer marketing or community management, preferably in e-commerce, FMCG, or internet industries.
3. **Social Media Expertise**: Familiarity with major social media platforms (such as Instagram, YouTube, TikTok) and their operational modes, understanding the characteristics and trends of platform influencers.
4. **Influencer Network**: Strong network of influencer contacts, capable of quickly establishing and maintaining influencer partnerships.
5. **Communication and Negotiation Skills**: Excellent communication and negotiation skills, able to establish good relationships with various types of influencers.
6. **Analytical Skills**: Strong data analysis skills, capable of making data-driven decisions to optimize strategies.
7. **Team Spirit**: Strong team spirit, able to efficiently complete tasks in a fast-paced work environment.
8. **Innovation and Market Sensitivity**: Strong innovative abilities and market sensitivity, capable of independently planning and executing creative projects.
**Company Benefits:**
- Competitive salary and performance bonuses
- Comprehensive training and career development opportunities
- Complete social security and benefits package
- Flexible working hours and a pleasant work environment
Job Type: Full-time
Pay: $100,370.00 - $111,812.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
Schedule:
Experience:
- Marketing: 1 year (Preferred)
Ability to Commute:
- Los Angeles, CA 90048 (Preferred)
Ability to Relocate:
- Los Angeles, CA 90048: Relocate before starting work (Required)
Work Location: In person