Content Producer
Textron Aviation has been inspiring the journey of flight for nine decades through the iconic and beloved Cessna and Beechcraft brands. We are passionate advocates of aviation, empowering people with the freedom of flight. As you join our legacy as a global leader in private aviation, you’ll have opportunities to try new fields, expand your skills and knowledge, stretch your abilities, and build your career. We provide a competitive and extensive total rewards package that includes pay and innovative benefits to support you and your family members – now and in the future, beginning day one. Your success is our success.
Description
JOB SUMMARY:
The Multimedia Content Producer for the Textron Aviation Communications team is responsible for planning and creating digital media projects that shape the company’s corporate narrative across the full spectrum of audiences.
JOB RESPONSIBILITIES:
- I.Understand objectives of the Communications function and create multimedia strategies and content that is in line with the organization’s goals. Target content to specific audiences and look for content that is in demand.
- II.Conduct company and industry research to identify relevant stories/topics, analyze sources to generate information, fact-check company or industry information, and find new company stories or topics to share. Solicit information from both internal and external subject matter experts for content development and content release to target audiences.
- III.Recommend and produce new content and diversified digital stories, including video, audio or other multimedia tactics, to tell the company story globally via owned channels. Ensure alignment to company mission, vision, voice and flight safety standards. This includes creating content briefs, storyboarding ideas, capturing content, editing assets for a variety of channels, and coordinating the review and approval of content for publishing. Serve as on-camera talent as needed to execute the content strategy.
- IV.Coordinate with internal and external stakeholders to ensure content is relevant to all or specific audiences and planned in alignment with other company projects. Regularly communicate with other team members to develop content and ensure editorial deadlines are met. Lean in to support other team projects as needed. Own the storage and organization of multimedia assets for the Communications function.
- V.Analyze and report on content performance to improve the company editorial content strategy and overall effectiveness.
Qualifications
EDUCATION/ EXPERIENCE:
- Bachelor’s degree in communications, graphic design, digital media, video production or a related area is required
- Minimum 2 years experience in digital communication or digital design disciplines, ideally including video editing
QUALIFICATONS:
- Knowledge of digital content best practices, including how to tailor digital media for a variety of social and distribution platforms
- Experience in storyboarding content, interviewing colleagues and community partners on and off video, and producing written and visual media
- Strong interpersonal, facilitation, and project management skills
- Experience coaching interviewees to success, both pre-recorded and live
- Demonstrated ability to think strategically and drive tactical execution
- Demonstrated ability to work and gain credibility with leadership, employees and peers
- Capable and confident communicator with personal presence and ability to cultivate relationships
- Ability to navigate through complexity and matrixed environment
- Aviation experience or pilot credentials preferred
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.
Kansas Tax Credit:
Join Textron Aviation’s Kansas team and you may be eligible for a $5,000 state of Kansas Aviation tax credit for up to five years. Visit https://www.aircapitaloftheworld.com/taxcredits for more information on the tax credit.
EEO Statement
Textron is committed to providing Equal Opportunity in Employment, to all applicants and employees regardless of, race, color, religion, gender, age, national origin, military status, veteran status, handicap, physical or mental disability, sexual orientation, gender identity, genetic information or any other characteristic protected by law.
Recruiting Company: Textron Aviation
Primary Location: US-Kansas-Wichita
Job Function: Communications
Schedule: Full-time
Job Level: Individual Contributor
Job Type: Experienced
Shift: First Shift
Job Posting: 06/20/2024, 10:20:53 AM
Job Number: 324513